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Taobao Short Video App brings new marketing opportunities for e-commerce

By ESC Editorial Team, 10 months ago Business
Taobao Short Video App brings new marketing opportunities for e-commerce

Taobao announced in May 2018 the development of an independent short video application. And almost four months later, “Luke” was released on September 17. Luke short video appThe Luke app is a short video community app of living consumption. It aims to help users find interesting people and things and solve problems in their daily lives by giving all users the opportunity to share their shopping experiences. It contains eight sections in the top menu bar of the app, namely "Follow", "Hot", "Beauty", "Travel", "Home", "Food", "Child" and "Pet". There are four navigation options in the bottom me...

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